Perez Cindy

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We are one week away from Christmas, and in addition to providing customers with the best possible service, it is also time to think about post-Christmas sales strategies.

Waiting to buy gifts and desired items is one of the top recommendations from financial experts for consumers looking to save money. So now is not the time to rest!

Invest in campaigns
Those who waited until after Christmas don't want to buy at the same prices or conditions. It's time to invest in betting data for items that weren't as popular and that you want to get out of stock. Campaigns like "Buy one product and get the second one at a discount" or "Buy more for less" are great friends of retailers at this time.

You can also offer different payment methods, such as progressive discount campaigns, meaning the more the customer buys, the bigger the discount they get. Just be careful not to lose your profit!

Plan unmissable promotions
Evaluate your products and inventory to plan truly attractive promotions for items that appeal to your target audience. These promotions will be a draw for your store, attracting customers who come for one product but buy others that catch their eye.

Don't forget about social media
As soon as Christmas is over, start announcing on your e-commerce website the campaigns and promotions that will take place at the end of December and in January. These ads will not only attract customers looking to buy after Christmas, but also those who already consume your products.

Also, don't forget to notify your customers who are part of your groups on apps like WhatsApp and Telegram about these campaigns .

Count on Shoppub
Shoppub customers already know that they can count on our support! Our platform helps you create the best campaigns , and not just for post-Christmas sales. Some campaigns that you can quickly develop on Shoppub are:

Get more for less
Buy together and give away
Progressive discount
And if you need help creating your campaigns, don't hesitate to contact our support team !
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